The Olympics might be the epitome of athletic excellence, but it’s also home to distinguished design. This year, Flos and B&B Italia — two internationally recognized brands — have been named partners of Casa Italia 2026.
A project by CONI, the Italian National Olympic Committee, Casa Italia interprets and presents the country’s identity through hospitality and through the shared values of sport, art, architecture and design. Spanning across three separate locations — Triennale Milano, the Aquagranda Olympic Preparation Centre in Livigno and Farsettiarte in Cortina d’Ampezzo — Casa Italia is where culture and championship converge.
Each outpost is open to the public, so both athletes and audience members can experience Italian heritage and Olympic values firsthand. Stylishly, of course: With “Muse” as its central theme, Casa Italia celebrates Italy as a constant source of creativity and inspiration. To help, B&B Italia furnished these spaces with its iconic pieces like Camaleonda, Husk, Fat-Fat, Tortello, and Serie Up 2000. Meanwhile, Flos rivals the famous Olympic torch with popular fixtures like Bellhop Glass Suspension and Chiara, a fixture from 1969 that was recently reissued. In doing so, Casa Italia metaphorically gives Flos and B&B Italia gold medals in Italian design.
Casa Italia at the Milano Cortina 2026 Winter Games is on view from February 6 to February 22, 2026
Photography by Pietro Savorell.
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