Today, paint and coatings brand, Valspar® celebrates the 15th anniversary of its Color of the Year launch by announcing its 2024 Color of the Year, Renew Blue (8003-37D): a balanced blue with a touch of grayed sea-green that focuses on wellness and comfort. Valspar color experts have thoughtfully selected Renew Blue as the 2024 Color of the Year as consumers seek consistency in their home and work to find balance where it matters most. With a renewed focus on self-care and personal well-being, homeowners are looking for ways to make their dwellings uplifting places to relax, recharge, and entertain.
“Renew Blue is an incredibly versatile and all-season shade that anyone can envision in their space. Inspired by fleeting elements like fog, mist, clouds, and glacier lakes, Renew Blue elevates the everyday mood, encourages self-expression, and evokes a feeling of balance and calm, with a twist of unique spontaneity,” said Sue Kim, Valspar Director of Color Marketing. “Blue is a classic shade that has become the new neutral for today’s home and can be mixed and matched to fit a variety of design styles and applications.”
With simplicity at the forefront, Valspar is differentiating its color inspiration approach from its past selection of 12 Colors of the Year by announcing one assuring Color of the Year, offering limitless design possibilities while emphasizing control, consistency, and equilibrium within the home.
“The 2024 Color of the Year kicks off a simplified approach in color inspiration,” said Kim. “Our home is a space where we are creating a sense of comfort and slowing down. Having one color adaptable enough to lead any design project helps consumers feel in control of their space and their vision.”
For more information on Renew Blue, visit Valspar.com
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