For many, the two most covetable spaces of any home are the kitchen and bathroom, both of which deftly blend style and substance under the same roof. But what makes these rooms really stand out? Small-yet-important touches, which Snyder Diamond has specialized in for 75 years.
When Walter Diamond and Lou Snyder founded their Southern California showroom in 1949, their mission was simple: To source the latest, most innovative kitchen and bathroom fixtures—and share their finds with the showroom’s West Coast community. “We are on a constant quest to ‘always be first with what’s next,’” says Matthew Wold, Snyder Diamond’s chief marketing officer.
Naturally, a lot has changed since Snyder Diamond’s small beginnings many decades ago. In the 1960s, the home haberdashery began to display full-fledged vignettes, a pioneering phenomenon to help customers envision life with its offerings. Fast forward to the 1970s, when Snyder Diamond sold hardware, plumbing and appliances under one roof—making it a premier one-stop kitchen and bath destination. Fast forward to today, when Snyder Diamond has three showroom locations in Southern California: Pasadena, Santa Monica, and Van Nuys. And while bathroom and kitchen offerings continue to be Snyder Diamond’s pièces de résistance—the showroom claims that it sells 22 toilet seats per day—it has since expanded into outdoor offerings that range from premium grills and pizza ovens, to ice makers, to showers al fresco.
Though Snyder Diamond has more than 120 employees and carries over 300 brands—ranging from TOTO, to Wolf, to Miele, to Thermador—the showroom welcomes projects of all sizes, budgets, and scopes. (Not to mention it works with interior designers, contractors, builders, architects, plumbers and homeowners, too.)
“Snyder Diamond’s mission is to provide customers with an unmatchable, personalized shopping experience,” Wold adds. “[We focus on] scouring the globe to source innovative, hard-to-find, cutting-edge brands and products that our [Southern California] homeowners, interior designers, builders, and other trade professionals seek for their residential and commercial projects.”
It’s that thoughtful mix of curated style and unparalleled service that makes Snyder Diamond more than a showroom, but a home away from home.
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